Creative lead for Harris Beach’s first full-scale digital marketing campaign to promote the firm and gain clients. New lobbying regulations were going into effect across New York state, so the campaign needed to bring awareness to potential clients of these new regulations while also promoting how Harris Beach attorneys could help companies become compliant. The campaign featured targeted digital ads, email blasts, downloadable white papers, videos, and an informational webinar.
Created while with Harris Beach PLLC.
Series of emails sent out to existing and potential clients.
Series of display ads targeted at government, financial and corporate news websites.
Example of video series used to educate clients on new regulations.